You're 1–2 Years Away.
That's the Sweet Spot.
Most owners wait too long. The ones who sell for the most money start preparing now — while there's still time to fix what buyers will penalize you for. One-on-one coaching with Eric Gilboord gets you and your company ready to command top dollar.
Book Your Free Discovery Call No pitch. No pressure. Just an honest conversation about where you are and what's possible.
This Coaching Is Built for Owners Like You
What Coaching With Eric Actually Looks Like
Private 1-on-1 sessions by video or phone, working through the real issues standing between you and a successful sale.
Free Discovery Call
We start with an honest, no-pressure conversation. You tell me about your business, your timeline, your goals and concerns. I'll tell you exactly what I see — including what buyers will see. No charge, no commitment.
Assess the Gaps
We examine both you and the company through a buyer's eyes. What increases your value? What will buyers penalize you for? What personal and business issues need to be resolved before you go to market?
Build Your Roadmap
You get a personalized plan — specific, prioritized, practical — covering what to tackle first, second, and third. No generic advice. Everything calibrated to your company, your industry, and your goals.
Work Through It Together
We meet regularly by video or phone. I hold you accountable, help you navigate decisions, work through obstacles, and keep your eye on the prize. You keep running the business. I keep you on track for the exit.
Go to Market Confidently
When it's time to sell, you go in prepared — with a business that's attractive to buyers and an owner who knows what to expect. Ready to engage a broker? I can guide that process too, through WarrenBDC.
Why the 1–2 Year Window Changes Everything
Most owners start thinking about selling only when they're emotionally ready to leave. By that point, they've lost the time needed to fix what buyers will discount — over-dependence on the owner, weak financials, key-person risk, operational gaps.
Buyers are sophisticated. Every weakness they find becomes leverage to lower your price or walk away entirely. The owners who sell for the most have businesses that were prepared to be sold.
With 1–2 years of runway, there is still time to meaningfully increase your company's value before going to market. That window is everything.
"It's never too early to start preparing. Every month you wait is a month of value you're leaving on the table."
Owners Who've Been Where You Are
As my coach, I trust Eric to help me get the right things done at the right time. Second to none when it comes to guidance, coaching, planning and overall depth of business knowledge.
You work your entire life building up a business that is your asset going into your golden years. WarrenBDC was patient with my endless questions. They helped me through the thought process and then the actual deal. The trust was well earned.
Your preparing us for what was to come — that the process would be long, exhausting while running a business, ripe with emotional ups and downs — was an invaluable part of your services. Being forewarned helped us feel normal during it all.
Many of our small and medium business owners expressed that your presentation hit home in many ways for them. We had many conversations over the following weeks about the scenarios you raised.
The Business Sale Expert in Your Corner
I've been exactly where you are. I built and transitioned my own company. I know what it feels like to have your entire retirement riding on one transaction you've never done before.
My career started in advertising — two decades at major agencies. That led me to found SOHO Marketing Inc., where I spent another twenty years as a strategic advisor to small and medium-sized business owners across Canada.
Today, through WarrenBDC, I run a boutique M&A practice focused on helping first-time business sellers exit on their terms. My coaching practice exists because I kept seeing the same pattern: owners who could have sold for far more, if only they'd started preparing sooner.
My approach is direct, conversational, and practical. No jargon. No generic templates. I work with you, session by session, until both you and your business are genuinely ready.
If you're thinking about selling in the next 1–2 years, the best thing you can do right now is have an honest conversation about where you stand. That's what the free discovery call is for — no pitch, no pressure, just clarity.
Book Your Free Discovery Call → 1-on-1 with Eric · Video or Phone · No commitment requiredYour Free Discovery Call Is the Right First Step
In one conversation, you'll get an honest outside perspective on where your business stands, what buyers will see, and what preparing to sell actually involves. No charge, no obligation — just a direct conversation with someone who's been through it.
Book Your Free Discovery Call → 1-on-1 with Eric · Video or Phone · No commitment required